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As people age, they require the assistance and guidance of dozens of professionals offering services and products, at different points in time. Within the categories of in-home services, outside resources, professional services, transitional living services and locations, one senior can encounter multiple industries and professionals over the course of months or years.

Many professionals have had to (by choice or circumstance) incorporate working with seniors into their practice in recent years, and many businesses old and new, aim to target seniors as part, or all of, their service provision. The best way for professionals and businesses to tap into this market in order to solve a problem their potential older customer has is to gain knowledge, have access to supporting resources, be part of a larger organization, and learn to market to their target client. There are service providers with excellent training and education within their industry, however many are not aware of niche educational opportunities, or the benefits of this type of education when working with their older clients.

COURSE PARAMETERS:
NEXT COURSE DATE: January 23, 30 and February 6, 2026
Applicable to all dates offered unless otherwise stated.
Course is delivered LIVE ON-LINE via ZOOM
Course is made up of 3 sessions – all 3 sessions must be completed.
1 day per week for 3 weeks for a total of 3 sessions.
Time: 9:30am – 1:30pm EST (Toronto time)

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Advancing your membership and knowledge:
For professionals who wish to delve further into the topic of working with seniors, and obtain additional resources and knowledge, we offer the MASTERS Program. Building on your knowledge from the Introductory Affiliate Training Program, the MASTERS Program takes a closer look at many of the topics touched upon in the first course. For those who wish to advance their recognition in working with older adults, this next level course is a MUST as it will increase your knowledge and understanding of the senior sector, and issues impacting them.

The MASTER program is reserved for those individuals who have successfully completed the Lifestyle55+ AFFILIATE program and who are actively working with or have experience in working with older adults/seniors.
DO NOT register unless you have spoken with Paul Cutajar and have completed the interview process.

COURSE PARAMETERS:
NEXT COURSE START DATE: November 5, 2025 (Nov 5, 12, 19, 26)
Applicable to all dates offered unless otherwise stated.
Course is delivered LIVE ON-LINE via ZOOM
Course is made up of 5 sessions – all 5 sessions must be completed.
1 day per week for 5 weeks.
Time: 9:30am – 1:30pm EST (Toronto time)
Discover more…