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Affiliate Program

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About the Lifestyle55+

Affiliate Program

The seniors’ marketplace in terms of goods and services specific to that demographic, can be divided into three major components, each expanding into multiple sectors, with the involvement of many professionals and services providers:
1. Health
2. Housing
3. Legal and everything else that is needed for a senior, or family member, to maintain or manage:

Autonomy

Finances
Estate
Family Matters
Legal Issues
Lifestyle
Executor Roles
Our programs are designed for any professional who wants to start working with seniors, or who wants/needs to have more knowledge and focus when they work with older adults. After years of delivering the Accredited Senior Agent™ program specifically for the Canadian real estate industry and the Seneca College course on the Retirement Home Industry, the principles of Lifestyle 55+ Network, Inc. decided to offer their expertise to a broader range of service providers interested in obtaining education and resources related to their work with older adults. This course offers a range of information at an affordable cost.

Who Can Benefit

Regardless of the type of industry you serve, you will probably have certain regulations to abide by. We do not override your regulatory body, nor do we tell you how to do your business, rather we discuss how you can implement what we share; how using our tools will help you work with your older clients; and what you can add to your offerings within your specific service industry, as it relates to adult children and seniors when life changes.

This program is best suited for but not limited to:

Real Estate Services

REALTORS® are often called in to assist with downsizing, co-habitation, estate sales, sale of principal residence to transition to seniors’ housing, and more.

Financial Services

Advisors and Planners who deal with investment income for older adults, reverse mortgages and alternative financing specialists who work with seniors interested in accessing funds from their property for care or services, and staff involved in financial management services who act as attorneys for property for clients unable to manage their affairs.

Legal Services

many law firms specialize in (or have staff who assist with) estate sales, family issues, estate issues, Powers of Attorney, Wills, and executor services.

Insurance Services

those who work in the areas of long-term care, health planning, life/beneficiary/gifting.

Seniors’ Housing

Retirement home Executive Director/Marketing Managers/Lifestyle Consultants.

Downsizers/Movers

often when people relocate to a senior housing community, they employ downsizers and/or movers to assist with their transition.

Personal Support Workers/Health Care Workers

for many who work in different areas of health care, their primary clientele are seniors, whether at home or in a health care facility.

Social Workers

for those unfamiliar with working in the senior sector who wish to work with the older adult population.

Age-in-Place Services

including those who offer home care, home renovation, support services, and home safety.

Physical/Occupational Therapists

for those unfamiliar with working in the senior sector who wish to add the older adult population to their potential clientele.

Accessibility Services

transportation, accessibility products and services.

Executor Services

for those who provide this service professionally, there are always senior family members involved in an estate. and more…
What our Participants Want?

Every business person we encounter tells us they want more business, more clients, more live leads, and/or greater ROI. If this is what you are looking for, and your quest brought you to this webpage, you are probably wondering if becoming a member of the Lifestyle 55+ Service Provider Affiliate Program will help you reach your business goals. The question is: do you have a better chance of getting what you want or need to grow your business or client list without our program? If you are of the mindset that taking a course WILL GET YOU BUSINESS, you may need to adjust your expectations – you are the only person that can perform the actions needed to improve your service offering to potential clients. We can help, but you need to do the work. THERE IS NO SILVER BULLET!

This program is designed to give you a very good understanding and significant insight into the everchanging senior mindset, challenges, options, the players involved, and their motivations. Gaining this information will allow you to develop your plan of action and understand how you can implement what we teach so that you can connect with, and serve, your clients better… and that will empower you to gain more business and reach your goals!

How is my membership supported?

If you are comparing seniors courses be sure to ask, how is my membership supported? This has been in development for over a decade in delivering courses. Lifestyle55+ Network Inc. is fully invested in developing unique programs designed for professionals working in the senior sector. Lifestyle55+ Network Inc. delivers Canada’s largest seniors’ housing directory – holding over 6000 searchable results in the database. it also delivers a consulting program where families and seniors are able to work with an advisor in assisting to answer ‘What do we do next’? and ‘Who can help us’? This consulting is also available to Lifestyle55+ Affiliates and their clients (fees apply). Marketing opportunities are offered to the retirement community sector as with a unique lead generating Matterport overlay program. Obviously, education is important and provided by Paul Cutajar and Esther Goldstein with experience in senior business, marketing, social work, seniors real estate, consulting, sales and training. All content is Canadian and the perspective is always person centred – inclusive and unique. Most professionals get stuck on marketing – access to a private Facebook group is available to all members where we share tips, webinars, marketing, advice and more, while the www.SeniorCareAccess.com platform offers a seniors niche marketing opportunity. We are also available to discuss your questions and advance in one on one consulting (fees apply). So go ahead and ask…does the other program offer all that?

Networking

One of the challenges both business owners and individual service providers have, is knowing who to access for other support services that clients they work with may need – this is especially true for those who work with seniors who may require assistance from multiple professionals.  Lifestyle 55+ Network, Inc. has developed a directory of services and an extensive database of seniors’ housing information.  Affiliates are encouraged to market their services so they can be found by other professionals looking to network and refer business, and by the public looking to purchase goods or services.

Building your own network is difficult, time consuming, and requires you to think outside the box.  As we build our education program, affiliates will be offered available marketing opportunities on our www.SeniorCareAccess.com platform, at both the FREE listings and member rates, to assist in their marketing and networking efforts.

Course Overview
Technology has finally offered us a way to create an inclusive educational forum enabling many providers, from various regions, the opportunity to join our program without the expense of travel, and the extra time required to get to and from a venue. Although there is an opportunity for in person classes for larger organizations, the usual method of delivery of this program is live-online!

Each member will receive a large workbook in PDF format containing educational content and multiple supportive documents.  The class covers several topics of importance related to older adults and working with them; conversations and case studies are a vital part of the curriculum.  Each member will be encouraged to access further reading and information on each topic using the workbook and referenced weblinks.

Currently, the program is delivered in 3 – 3-hour sessions, 1 day a week, over a 3-week period. Participants are required to complete all three sessions in order to complete the program.

Participants will all have unique experiences and goals, as well as varying levels of knowledge related to working with older adults. Participants need not have experience working with seniors however, even those that do have experience will learn things they did not know. Everyone is encouraged to share their personal experiences, insights, views, questions, and suggestions.  Participant involvement will make your time in the class an enriching and educational experience.

The Lifestyle55+ Affiliate and MASTER programs do not offer any CE credits nor are they part of any governing requirement, but then again most don’t offer a course like this!

Topics covered in the Lifestyle 55+ Service Provider Affiliate program include:

  • When Life Gets in the Way
  • Choice or Circumstance
  • Concerns of a Senior
  • Developmental Agendas
  • Cohort Traits
  • Emotions
  • Senior Women
  • Introduction to Seniors’ Housing Options
  • Working Outside Your Silo
  • Introduction to The Talk
  • Introduction to Being Person-Centred
  • Relationships
  • Introduction to Marketing
  • SCA Consulting

In addition to the live online classes, your registration fee includes:

  • 150-page PDF manual
  • Annual use of logo and membership access (1st year membership is included in your registration fee for the course)
  • Member access to private Facebook Networking Group
  • A series of publications that can be branded and used as lead generation (fees apply)
  • Access to available marketing options on SeniorCareAccess.com at a discounted Affiliate Member rate
Comparing the Lifestyle55+ Affiliate to the Seniors Real Estate® program
Feature / BenefitSRES®Lifestyle55+ AffiliateLifestyle55+ MASTERS
Developed for
Canadian market		 U.S.-based with Canadian
elective version		 Fully Canadian-developed Canadian-developed &
advanced
Offered by National Association
of REALTORS® (NAR)		 Yes Independent Canadian program Independent Canadian program
Stand-alone
comprehensive course		 Elective add-on to the ABR® Yes Yes
Training
hours		Approx. 6–8 hrs 12 hours Additional 16 hours
Seniors transition
process & client mindset		 Introduced conceptually, large membership Practical & in-depth Deepened with business-building tools
Open to
non-REALTOR® professionals		 No Yes Yes
Based on
ASA™ legacy
 No Yes Yes
Private Facebook
support group		 None Affiliate-only group Exclusive MASTERS group
Listing on SeniorCareAccess.com
directory		 Not offered Free city-specific listing Enhanced positioning options
Presence on SEO-driven City Pages (e.g., RetirementHomesToronto.ca) No Yes Yes
Monthly live meetings
(branding, visibility, growth)		 Not offered Not available MASTERS only
Access to paid
marketing support		 No Optional Optional
Delivered live
(not pre-recorded)		 Typically on-demand
or in class		 Live online Live online
Small-group format
for direct Q&A and interaction		 Typically self-paced
or large group		 Yes Yes
Ongoing access
to trainers/program developers
 No Yes Yes
Built-in business
development focus		 Limited Yes High-level focus
on growth
Marketing
support
 Limited  Yes – paid business consulting, web development, social and marketing Yes – paid business consulting, web development, social and marketing