About Us
Our Story
Founded by Paul Cutajar and Esther Goldstein, Lifestyle55+ Network Inc. emerged from a shared vision to create a centralized hub for senior-focused services. Paul, Canada’s first MASTER Accredited Senior Agent™ – retired REALTOR®, and Esther, social worker and creator of the renowned Senioropolis retirement home guide, combined their extensive experience to address the evolving needs of seniors and the professionals who serve theme.
In 2019, recognizing the increasing complexities faced by aging Canadians, Paul and Esther formalized their collaboration, leading to the incorporation of Lifestyle55+ Network Inc. in 2020. Since then, they have been committed to developing programs and platforms that provide comprehensive support to seniors, their families, and service providers.
Our Evolution: From ASA™ to Lifestyle55+
The Accredited Senior Agent™ (ASA™) designation was Canada’s pioneering program aimed at educating REALTORS® about the unique needs of senior clients. While groundbreaking at its inception, the program required modernization to meet today’s standards.
Lifestyle55+ Network Inc. acquired and subsequently retired the ASA™ designation, introducing a more robust and inclusive framework: the Lifestyle55+ Affiliate and Lifestyle55+ MASTERS programs. These programs extend beyond real estate, welcoming a diverse range of professionals committed to serving the senior community with excellence.
Lifestyle55+
Our Commitment
At Lifestyle55+ Network Inc., we are more than a training organization; we are a community dedicated to fostering excellence in senior services. Our commitment is to:
Educate
Providing top-tier training programs that set the standard in the industry.
Connect
Bridging professionals with seniors through our comprehensive directories and platforms.
Support
Offering ongoing resources, networking opportunities, and marketing tools to our members.
What Changed?
Lifestyle55+ didn’t just rebrand ASA™ – we reimagined it from the ground up. We created a two-level training and business support platform designed to help professionals not only serve aging Canadians – but stand out while doing it. The 2 principals (Paul and Esther) developed the program to be inclusive of other service providers – deeper understanding of the challenges, the emotional journey and the business of seniors. As Canada’s first MASTER-ASA™ – Seniors Real Estate and Social worker/entrepreneur with Senioropolis, the new Lifestyle55+ training program delivered a unique and practical view at working with seniors.
Take Your Next Step
Whether you want to build on your seniors business, upgrade beyond SRES®, or start fresh with the most current and complete seniors-focused program in Canada, Lifestyle55+ is the solution.
Dedication
To my dear friend Chris Newell. Chris and Paul have been involved in working with seniors for over 10 years and began development the idea of the MASTERS program in a coffee shop in Port Credit, Ont. Chris continued to deliver the Pivotal-Accredited Senior Agent™ program as well as the Accredited Seniors Agent™ MASTERS until his retirement in 2022.
Chris continues to be an advisor and friend.
“Congratulations on your retirement and thank you for working and supporting me in the vision of making things better. Without you, I would not not have progressed and have developed all that we are today!”
Paul
